Office of Public Information 

City of Birmingham Mayor's Office

Birmingham, AL 

Positions held:

Visual Story Teller

Key Responsibilities:

Spearheaded the rebranding of the City of Birmingham, modernizing the city’s visual identity to reflect its rich history and forward-looking vision. Developed comprehensive brand guidelines, ensuring consistency across all city departments and public-facing materials.

Managed high-stakes design projects design projects for over 23 city departments, collaborating with department heads to understand project requirements and deliver impactful design solutions.

Manage and oversee creative direction for community initiatives, events, and public awareness campaigns.

Develop compelling visual assets for print, digital, social media, and environmental graphics, ensuring consistency with city branding. 

Acted as a liaison between graphic design and other departments, ensuring seamless workflow and alignment with brand standards. 

Consistently delivered high-quality designs under tight deadlines, prioritizing multiple projects simultaneously.

Key Achievements:

2024 Alabama Media Group Awards – 1st Place in Creative Publishing: Recognized for the design and creative direction of the StrongHer book, a publication celebrating women’s empowerment and community impact.

StrongHer Social Campaign: Generated over 1 million impressions on social media, driving awareness and engagement for the city’s initiatives.

60th Civil Rights Poster Series: Co-designed a series of posters featured on the front page of the Birmingham Times Newspaper, commemorating the 60th anniversary of the Civil Rights Movement.

The Lewis Group | Agency54 

Birmingham, AL 

Positions held:

Graphic Designer: 10/2014 to 11/2015

Creative Director: 11/2015 to 1/2019

Responsibilities:

• Oversee creative project materials to ensure compliance with project requirements and client branding guidelines.
• Manage a team of designers, videographers, and vendors to ensure timely and high-quality production of both print and digital projects.
• Collaborate with the marketing team to align messaging and campaigns with client needs.
• Supervise the scheduling and purchasing of advertisements, as well as the production of campaigns.
• Handle the management of all company databases and software accounts.
• Utilize WordPress database to build and manage websites, while also establishing and setting up Google Ads and implementing SEO strategies.
• Take on additional projects that require graphic design expertise and go beyond the regular job descriptions.
• Develop and execute digital and print campaigns for clients under management.

Bre Rudolph Designs 

Birmingham, AL 

Position Held:

Principal Creative Director

Key Responsibilities:

• Led the creative vision for client design projects, including branding, marketing campaigns, and event materials, ensuring alignment with client goals and brand guidelines.

• Directed a team of freelance designers, fostering innovation and delivering visually appealing design solutions.

• Managed project budgets, timelines, and resources, optimizing profitability and ensuring timely delivery.

• Collaborated with clients to develop strategic marketing plans, enhancing brand awareness and engagement.

Key Achievements:

YWCA KidsKasino: Raised over $200,000 for the YWCA Child Development Center through creative direction and event design.

Green Carpet Event: Designed and executed a sold-out event with 3,000 attendees, enhancing client visibility and community engagement.